A Pen-built Virtue Paradise: Writing to explore the alternative good
With the efforts of professional journalism and high-caliber writing, we strive to discover, explore and expand a not-yet-noticeable alternative good world against mainstream flaws.
Our logo is composed of a lamb’s head and a pen.
The logo graphic of the lamb’s head is the pictorial image of the Chinese character for lamb which is modernly written as “羊”, evolving from the ancient character of 
, a simplified drawing of a lamb.
In ancient China, lambs were regarded as excellent food, later referred to the symbol of being good. Thus the writing of many Chinese characters with meaning or elements of being good comprise a lamb “羊”. These Chinese characters are such as “美” (beauty), “善” (virtue), “義” (righteousness), “羨” (admiration) and “祥” (luck and peace).
The Chinese name of this online journal is “守善”, in which “守” means “abide by” and “善” the good or virtue. Two characters joining together literally denote abiding by the goal of achieving the good and virtue.
In today’s modern era, freedom of information flow, writing, speech and press is regarded as an indispensable value for a good world. The Virtue Online Journal, which abides by the professional principles of free press and high-quality writing, strives to report facts and make analysis based on rational reasoning, so as to advocate alternative living against the flaws of today’s mainstream culture, ultimately achieving true autonomy and freedom.
Writing, for the exploration of the alternative good.
